Peter!

Max registered this website after seeing a trailer of a Sean Connery film in which he says "_______________________________" phrase.
This is now a popular online community centered on the creation of single image slide shows on hosted web pages.Most of X's are meant to expose or reflect the more inane facets of pop culture.

(Sort of a peter from another site, but thought id post it here and the question is framed differently.)

X? or site?