Fill in the blanks

Jasper Newton _______ died in 1911 from blood poisoning that resulted from an infection. When his company was incorporated, it was incorporated as "___________, Lem Motlow, Prop., Inc." This has allowed the company to continue to include Lem Motlow, who died in 1947, in their marketing, as mentioning him in the advertising is technically just citing the full corporate name. Likewise, the advertisements continue to say that Lynchburg has only 361 people, while the official (2000 census) population is 5,740. This is allowable because the entire label was trademarked in the early 1960s when this figure was the actual population cited by the Census Bureau; changing the label would require applying for a new trademark or forfeiting trademark protection.